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INNOVATIVE APPROACHES TO RAPID ANALYSIS OF THE FINANCIAL CONDITION OF ENTERPRISES
(SCIENTIFIC JOURNAL HE-SS in Ostroleka. 2024. № 3 (54). P. 72-82. URL: https://ojs.wsa.edu.pl/index.php/sj-economics/article/view/660/103, 2024) Самарічева Тетяна Анатоліївна; Хайдарі Анастасія Рахмадулівна; Samaricheva Tetiana; Khaidari Anastasiia
The article explores innovative approaches to rapid analysis of the financial condition of enterprises, which are becoming increasingly relevant in the context of business digitalization and economic uncertainty. The author focuses on the use of the latest technologies, such as Big Data, machine learning and blockchain, for prompt assessment of financial performance of enterprises, which allows for faster and more accurate strategic management decisions. In particular, the author considers the possibilities of applying financial scoring based on the FinScore index, which integrates key financial ratios and simplifies the process of assessing the financial stability of companies. Examples of the use of this tool at a particular enterprise to identify its financial risks and strengths are provided. The main purpose of the study is to analysis the advantages and possibilities of using innovative methods to improve the efficiency of financial analysis and ensure the sustainability of enterprises in the face of modern challenges